This award recognises excellence in customer service and reflects the importance that the holiday park sector places on looking after their guests.
The Jasons SMART Business Award was won by Kiwi Park Motels and Holiday Park; in Murchison recognising the effort that Lynn and Brent have put into developing the range of products that their park offers. Mary Ansell General Manager of Jasons Travel Media presented the award.
The Reserve Group Innovation Award went to Fox Glacier Holiday Park for their work on developing walking itineraries to increase guests length of stay.
Highly commended certificates in the innovation category were presented to Kiwi Park Motels; Holiday Park Murchison for their free farm show and Waiteti Trout Stream Holiday Park in Rotorua for a solar water heating and storage system.
The Qualmark THL Award for the holiday park which showed the most improvement in their Qualmark assessments went to Mount Maunganui Beachside Holiday Park. This is a great result which rewards the council for their investment in the development of this park. Qualmark and THL also presented a free Qualmark license to Waikuku Beach Holiday Park.
Two special park sector people were recognised with Tonnie and Erna Spijkerbosch from Queenstown Top 10 Holiday Park Creeksyde being appointed Honorary Members of the Association in recognition of their services to the industry over many years.
Te Anua Holiday Park new standard cabins
New Zealand tourism will continue to grow because the world is becoming wealthier, PM and Tourism Minister John Key said at the HAPNZ annual conference in Blenheim.
'I think we will come through this period - which economically is very tough - a lot stronger than other countries because we are more focused on where we need to go and that's to build your industry.';
He said government will spend more on tourism although the country is already doing well with Australia attracting only 50 percent more international arrivals than New Zealand - yet it has five times our population. 'So our branding is very successful.'
The test will be for government to take New Zealand through the recession faster than the rest of the world and for it to come out the other end in a stronger position.
In introducing John Key HAPNZ president Steve Fraser said the economy has changed dramatically since the last conference. There was uncertainty ahead.
'For some years now we have benefited from a buoyant economy. This present downturn, although affecting our bottom line should also be seen as an opportunity to fine tune business.
'We don't want to get into a discounting regime. But never before have customers had so much choice.
'Businesses that focus on providing a value added quality product and dont focus on price will rise to the top and come out in a stronger position than their competitors,' he said.
Steve Fraser says the past year has had its challenges but the general feeling nationally is that the holiday park sector has traded well.
'Some members have reported strong growth perhaps benefiting from our domestic population who have decided to experience holiday parks while others have experienced flat to negative growth'.
'Prudent operators will have tried to retain key staff, continued to advertise and even increase their advertising budget',he said.
Fergus Brown CEO Holiday Parks of New Zealand
HAPNZ CEO Fergus Brown says that the association will focus on customer service this year. 'It doesn't matter how good your product is it is the quality of service that matters,he said.
Holiday park visitors are estimated to be worth $623 million a year to the national economy, with 55 percent of this coming from domestic travellers and the rest from overseas tourists.
Holiday Parks are the accommodation base from which travellers extend their spending into attractions and activities in the local area.
In the last March year total bed nights in holiday parks were down seven percent to 6,252,088 with the only increase being in Mackenzie-Timaru - a rise of four percent to 187,912.
Northland was down eight percent (543,642), Auckland 10 percent (360,432), the Coromandel two percent (319,445) and Waikato eight percent (198,380).
GoSee New Zealand Manager Angela puts a smile into the HAPNZ conference
The Bay of Plenty was down four percent (531,289), Eastland eight percent (216,252), Rotorua 11 percent (260,197) with no growth in Taupo (203,102).
Taranaki experienced a two percent drop (138,766), Wellington a 14 percent decrease (173,287), while Nelson was five percent down (484,972).
Marlboroughs decrease was 10 percent (171,530), the West Coasts seven percent (280,380), Christchurch and Canterburys 11 percent (678,647), Queenstown-Central Otagos four percent (187,912) while Southland experienced a one percent decrease (195,950).
Editors Note: Here are GoSee Info Articles which relate to the HAPNZ and industry positions: