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Interest in Recreational Vehicle holidays grabs lions share of Aussie response to Jayco survey

November 07, 2011
Interest in Recreational Vehicle holidays grabs lions share of  Aussie response to Jayco survey

A December 2010 survey by Australia's biggest Recreational Vehicle (RV) builder Jayco indicates over half the population (54 percent) would consider buying a Recreational Vehicle for family holidays, rather than using traditional hotel accommodation.

That is a "Big" call in survey terms so GoSee asked and was told that the Pure Profile research company online survey was a sample across Australia of 1004. It was then broken down into demographics. It covered family, generation Y, and of course, Baby Boomers. Of the population sample, 493 were aged 45 or older.

The 493 respondents were broken down into three categories, 45 54 (187), 55-64 (148) and 65+ (158). Gen Y no longer see RV holidays as something their daggy parents would do, with six out of 10 young holidaymakers saying that caravanning is becoming cool again. The survey asked Australians for their thoughts on recreational vehicle (RV) holidays.

Nearly three-quarters of respondents aged over 45 (74.9 percent) said they would buy a caravan in retirement so they could go where they wanted, when they wanted. About 56 percent of respondents said they would choose a caravan over a holiday house because they would like the chance to see more of Australia.

Functionality in RVs rated highly in popularity with the 45+ age group, with close to half (46 percent) indicating that amenities and add-ons such as showers, awnings and barbeques were essential to a good caravan holiday. The majority of those surveyed stated that the appeal of caravanning is the freedom an RV trip brings: 63 per cent like that you can pack up and go wherever you want, whenever you want, and 47 per cent are eager to embark on a holiday where their friends can join them along the way.

An RV holiday is also seen as economical, with one in two Gen Y-ers believing a holiday in a caravan is a cheaper option than paying for overseas flights and accommodation. An equal number of patriotic Australians would rather see more of their own backyard than travel abroad.

The Jayco Expanda and Camper Trailer ranges attract modern families and holidaymakers. GoSee is impressed with the Expanda.

Our most recent experience with the clever design was in Canberra at the Home Leisure, Caravan 4WD and Camping Show last month. It tows particularly well. In this case without the added benefit of our Hayman Reese towing gear. We prefer the Hayman Reese WDH hook-up, but on this occasion we offered to help out with Jayco towing chores at short notice and did not have our Hayman Reese towingkit with us.

Which says a lot about the good road manners of the Expanda behind the GoSee Sahara 100 Series TD Sahara. Obviously as the DPchipped Sahara is a mighty 3500kg tug (we usually tow with about 270kg on the towball) it was a clear case of using a sledge hammer to crack a walnut with the Expanda behind, but it did show what an easy to get on with RV the Expanda is.

Jayco Marketing Director, Andrew Ryan, says that the Expanda caravan range fits growing families (no pun intended) who love the great outdoors.

The 17 foot layout which includes a shower, large parents front bed and a triple fold bunk, has been well received along with the more luxurious layouts that are popular with larger families, Andrew Ryan said.

The Expanda is ideal for the summer holidays because they are compact, great value and easy to tow.

Families will also enjoy how the Expanda provides extra storage space for all their holiday gear, he said

More than 1500 Expandas have been sold in the last year.

Jaycos Camper Trailer range also remains popular with Australian families with updates to both the Touring and Outback models.

There are eight different layouts to choose from and an assortment of new optional extras. These include barbecues, bike racks, roof racks and a convenient electric winch which rather than the manual wind up system, lifts the roof with the press of a button.

Jayco, which holds nearly 50 per cent of the RV market, says that its Toy Hauler RV sales have been steadily increasing since 2009, as the next generation of RV enthusiasts emerges.

We are currently building around 280 toy haulers a year, and have seen an increase of around 10 per cent each year we have been building them, Andrew Ryan said.

Jayco travellers have the added protection and support of Jaycos three year Roadside Assistance, 12month manufacturers warranty and a lifetime warranty on the camper trailer winch to the original purchaser.

Jayco Expanda  behind GSA  TD Sahara 100 series
Jayco Expanda behind GSA TD Sahara 100 series
GSA tows Jayco Discovery
GSA tows Jayco Discovery
Time out with Jayco Discovery
Time out with Jayco Discovery
GoSeeAustralias home away from home
GoSeeAustralia's home away from home
GSA on road near Jerilderie
GSA on road near Jerilderie
Setting-up for overnight at Junee
Setting-up for overnight at Junee
Sterling 23 from ensuite
Sterling 23 from ensuite